About us - Tessellatte.Inc

How We Work

Marketing should clarify, not complicate.

I'm a skilled, award-winning visual designer. Over the last 5 years I've likely designed more than 150 websites (I've lost count!). The foundational principles I use in website design I carry into multiple deliverable types like deck templates, emails, social ads, video graphics, print design and more.

Technology should make you faster, not louder.

I started my career with logo design. I've designed hundreds. Brands are much more than logos of course. And I love extending a brand's visual system with all the visual tools it needs to be flexible.

Teams deserve partners—not more overhead.

I use strong illustration skills to support my overall design work. I can design icon libraries, spot illustrations, and patterns. I'm learning to illustrate people, but I'm still quite limited at that.

Good strategy fits the team it’s built for.

I'm an expert Webflow developer. I consider performance, accessibility, animation, responsiveness, and ease-of-use in each build.

who we work with

Global + AI Partnership

Global fluency. Technical precision.

We bring lived marketing experience across the U.S., Latin America, and Southeast Asia—plus a creative tech partnership with Antpack, a team of AI engineers building tools that plan, adapt, and act.

Together, we develop agentic AI systems—custom-trained to support tasks like onboarding, lead engagement, knowledge management, and internal enablement. These aren’t off-the-shelf bots. They’re brand-safe, purpose-built agents that extend your capacity without losing your voice.

What We Build.

About Tessellate

Less talk. More traction.

Tessellate was founded by Natalia Iragorri—a strategist with a decade of experience leading brand, education, and growth for companies like Google, Walmart, and YouTube. She’s worked with scrappy startups and Fortune 100s alike, across languages, verticals, and mission types.

What We Believe:
‍
- Marketing should clarify, not complicate.

- Teams deserve partners—not more overhead.

- Technology should make you faster, not louder.

- Global brands need local nuance.

- Good strategy fits the team it’s built for.

What We Build.

Proof & Results

Past Contexts

Explore How We Work.

1 - 4 Seen

"I've had the pleasure of collaborating with Natalia at both Twitter and Walmart Marketplace, and she has consistently demonstrated exceptional performance. ".

Justin Seely

Building future-ready L&D | eLearning Evangelist, Adobe | Ex-Twitter, Snapchat | Author | Creator

2 - 4 Seen

"Natalia played a crucial role in the success of three massive global programs at YouTube. Her responsibilities included overseeing the production and content development of YouTube's Brands as Creators, YouTube Certified in Branded Content, and YouTube Creative Essentials."

Gabrielle Nouhra

Marketing Executive | AdTech, B2B, EdTech and Health Industry Expertise

3 - 4 Seen

"I had the pleasure of having Natalia at Twnel, collaborating on our brand development and communication strategy. She expertly filled the role of lead marketing at the company’s marketing team for close to a year. Her ability to understand consumers and how brands fit in their everyday lives for empowerment helped us pave the path for our website and general communication as a brand."

CArlos Sierra

Helping our partner companies scale through power of Conversational AI. Family Man,
Startup DNA, Music Lover

4 - 4 Seen

"Natalia is creative, passionate and very talented. These traits by themselves are hard to find, but what is truly unusual is that she is also organized and methodic. During her time at the agency, she single handedly developed accounts that were considered lost, or troublesome, and with a very sharp instinct, she managed to bring new things to the table."

Jairo nieto

Co-Founder, Chief Creative Officer @ Bacon Games

About Tessellate

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